Jackie Perez is Canada’s fastest rising television host and sports personality currently acting as the digital and in-game host for the Toronto Argonauts Football Club.
Over at thirdocean.com is the original version of the following post.
I have known Anthony Zanfini since 2010 when he was a guest on a panel I hosted as part of the short-lived but very successful Social Media Show (SMS). We finally got back together again after more than 2 years. And this time, he came into the thirdoceanTV studios.
Anthony has had the opportunity to work with top Canadian brands in online travel (Expedia.ca), confectionary (TicTac), women’s magazines (Canadian Living), insurance (Intact Insurance) and sports/apparel (Nike).
In this episode we chat with Anthony about:
– What him and his team at Ambit are doing with Nike Hockey in Canada.
– The role of social media in leagues such as the Canadian Football League (CFL) and the Ultimate Fighting Championship (UFC).
– How teams such as the Toronto Blue Jays are using social media though campaign such as Tweeting Tuesdays.
– What trends to look out for in 2013.
Connect with Anthony on Twitter at @AnthonyZanfini.
You can connect with me on Twitter at @karimkanji.
And finally, if you want to watch all our shows feel free to subscribe to our YouTube channel at http://sqz.co/Zc47WyL
The following interview first appeared on the thirdocean website. thirdocean is a boutique social media and digital communications agency that I am partner with. I also have the privilege of being the host of program called thirdoceanTV.
This year’s first guest is Jaime Stein of ING. Jaime currently leads the social media strategy for ING DIRECT here in Canada. Prior to that he was the Canadian Football League’s head of digital and social media where he was in charge of content strategy for CFL.ca. Jaime also launched the CFL’s involvement in social media.
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