This past week I sat down again with Mark Farmer. For the second time. He was on the show back in Episode #2. In this episode we chat about all things social media. I hope you enjoy this episode.
If you’ve known me for any length of time, you know that I am a huge user and fan of Twitter. I compiled a list for friend and former Welcome! guest Mark Farmer. Here is that list:
Twitter is an open and accessible public network. Users can search for content that is meaningful to them and follow users that provide this content. At any time on almost any connected device.
People follow three distinct types of people: those that they know, people they want to know, and people that are in the know.
Mark Farmer is a pioneer in digital strategy, a prognosticator & expert rapini chef.
Mark has worked in digital and social media since graduating school from Canada’s East Coast. He has worked for companies such as Earth Day Canada, the Royal Ontario Museum, Intuit Canada and now York University. We also both teach in the social media marketing certificate program at George Brown college in Toronto.
Listen to this interview with one of Canada’s most revered digital professionals as we talk about trends – both past and current. We also touch on the political debate surrounding and environmentalism.
Every Friday I am going to highlight someone who I think is worthy of “following”. In the spirit of social media and specifically Twitter, I’m dubbing this #FollowFriday.
My inaugural “guest” is none other than Social Media Cafe TO co-founder and digital strategist Mark Farmer. I met Mark a few years ago when he was helping the Royal Ontario Museum navigate the social media waters. Today he is doing the same for my alma mater, York University.
In my opinion, Mark is one of Canada’s brightest minds in digital. He is also very humble: If there is a problem he’s having he’s not afraid to go onto Facebook and ask for guidance.
Here’s a conversation Mark and I had recently. I hope you enjoy it.
At the beginning of May I had the opportunity to have an enlightening conversation with Mark Farmer. I met Mark when he was with The Royal Ontario Museum. He is now a digital strategist with York University.
The original post of our conversation (including notes) appeared on our social media agency website.
