Marketing guru Seth Godin once said, “Marketing is no longer about the stuff you make, but about the stories you tell.”
As a marketing professional, telling stories that resonate with our audience is key. It’s the Holy Grail really. Yet, as someone who has never been formally educated in marketing I have had to learn on the job. And any success I may have had or will have is directly as a result of the things I’ve learned while doing and the people I’ve learned from directly. Through articles, blog posts, books, coffee meetings and events, these people have inspired me and woken me up to the potential available.
The folks behind The Art Of productions have an amazing pillar event called The Art Of Marketing. I’ve been to a few. And each time I’ve learned something I’ve been able to apply.
That’s why I’m excited to be attending this summer’s edition of The Art Of Marketing. And you can join me too (and SAVE $50-$100 per ticket!!)
It’s as easy at going to the following website: http://info.theartof.com/mt16/social22
For more information on this summer’s event visit The Art of Marketing website.