SMS episode 2

Social Media & Sports


Karim Kanji – Twitter


Joel Reilly – Twitter

I have worked as a producer & director in Toronto’s entertainment industry for 9 years on over 100 productions. Working with some of the industries top commercial production companies. I have produced and directed two films that were purchased by Bravo. “Silent as a mouse”, a 1940’s film noir, had its world premiere at the 2008 LA Shorts Film Festival. The film “Thomson’s Wake” is the 1st dramatic film on the mysterious death of Tom Thomson. Most recently, I created and ran a social media initiative called Boshtown ( which had on average over 5000 unique visitors per post and also trended on Twitter. Currently working biz dev for Red Juice Media.

Anthony Zanfini – Twitter

I’m a creative and social media strategist with GWP, a Toronto based branding consultancy. Also a former sports writer for both the University of Toronto and McGill University newspapers.

Sean Boulton – Twitter

Sean Boulton is a long-suffering Toronto sports fan, old enough to have legally hoisted a drink to the 92/93 World Series victories, but young enough to have never hoisted even a sippy-cup for a Stanley Cup win. Born and raised a Leafs fan in Canadiens country, he’s been in Toronto for more than 20 years, where he can properly fulfill his Leafs and Blue Jays love in its natural environment. His following list on Twitter is chock-full of sports writers and broadcasters, local athletes, and like-minded fans. Wage-slave to the investment industry by day, amateur singer/actor and karaoke enthusiast by night, Sean can be found on Twitter at @sboulton, and inconsistently maintains a blog about the trials of trying to go from unfit to fit at


Stephen Thomas

Episode Description

This Week on SMS: Discussing the line between Social Media and Sports, with Joel Rielly, Anthony Zanfini and Sean Boulton.