The following article originally appeared on thirdocean.com/blog last week.
My guest last week was Melody Adhami who is the COO of Plastic Mobile. This is the second time that I have had the opportunity to interview Melody. Visit here for our first conversation.
Plastic Mobile is an award-winning mobile marketing agency, working with some of North America’s leading brands such as Pizza Pizza (20+ awards including a Webby Award Winner), Sportsnet, and Mazda among others.
They are industry leaders for many first-of-their-kind mobile initiatives, including launching the first radio iPhone app and video iPad app in Canada.
In this conversation Melody and I talk about:
o Mobile marketing trends among retailers and big brands
o Plastic Mobile’s new developments